Local SEO Case Study for RITZ by Seeds and Scions
We achieved a 33,954% increase in Google My Business (GMB) profile interactions and an 884% growth in organic traffic for a fine dining restaurant in Dhaka.
A fine dining restaurant in Dhaka partnered with us to enhance its online visibility and increase brand awareness. With the growing competition in the hospitality industry, they sought to improve search engine rankings, attract more website visitors, and drive customer engagement. We significantly boosted their digital presence by addressing technical SEO challenges, optimizing content, and strengthening local SEO. Additionally, we optimized their Google My Business (GMB) profile, enhancing visibility, engagement, and customer interactions, positioning them as a leading choice for fine dining in Dhaka.
Challenges Faced
Poor Presence in Google Map Pack
Lacking a Google My Business presence meant missed opportunities for attracting local customers through map-based searches.
Low Online Traffic & Visibility
The restaurant had minimal digital presence, making it difficult to attract potential diners searching online.
Unstructured Website
A poorly structured website has limited user experience and search engine discoverability, requiring a complete overhaul.
Poor Search Engine Rankings
The restaurant failed to rank on Google, Yahoo, and Bing for critical keywords, reducing its visibility in search results.
Tough Competition
With bigger, well-established restaurants dominating search results, standing out in a saturated market was a major challenge.
Local SEO Solutions Implemented
We employed a structured Local SEO strategy covering Google My Business (GMB) page optimization, technical fixes, content creation, and offsite optimization:
Understanding Business Needs
We aligned our SEO strategy with the restaurant's goal of improving online visibility, particularly for fine dining and catering services.
Local SEO Enhancement
Optimized Google My Business to ensure accurate business information and keyword integration. Verified and corrected directory listings to improve online credibility. Developed a review strategy to encourage satisfied customers to leave positive feedback. Created localized content with geo-specific keywords to attract local diners.
Keyword Strategy & Refinement
Conducted in-depth keyword research to identify high-intent search terms. Integrated relevant keywords into website content, meta descriptions, and headings to boost rankings. Focused on local and catering-related keywords to drive targeted traffic.
Technical SEO Optimization
Enhanced site speed by optimizing images, minifying code, and leveraging caching. Implemented a mobile-friendly design to improve user experience across devices. Added structured data markup for better search visibility and rich snippets. Fixed crawl errors and broken links issues to enhance search engine indexing.
What makes our Local SEO services so effective?
Results Achieved
After months of consistent effort, the website achieved significant growth.
Client
RITZ by Seeds and Scions
Country
Bangladesh
Services
GMB Optimization, Website SEO
Project Period
September 2024 – January 2025
Frequently asked questions
Google Business Profile interactions increased by 33,954% and organic traffic grew 884%. The profile was viewed by more than 40,300 people, generating over 7,490 interactions, 450+ calls, and 509+ website clicks between September 2024 and January 2025.
